The Comprehensive Career Guidance Initiative is a digital initiative that offers a wide range of career guidance services. It enables beneficiaries to build a career roadmap, take a Career Interests Assessment, and access comprehensive information about occupations, the labor market, and the education, training, and development landscape—opening new horizons for career exploration. The initiative also helps users discover education and training opportunities that support their development and readiness for the job market.

The initiative strives to deliver its services at the highest quality standards and in line with the latest best practices in career guidance. It leverages modern technologies, including artificial intelligence, along with precise assessment tools to identify interests—helping beneficiaries design the most suitable career path.

Initiative objectives

• Increase awareness of personal interests and abilities, and link them to relevant majors, occupations, and career pathways, while considering future local and global labor market needs.
• Support beneficiaries in developing career planning skills that align with their personal aspirations and job market requirements.
• Enhance job satisfaction and career stability.
• Create a comprehensive database to help users make sound career decisions.
• Contribute to raising awareness of the importance of all occupations and improving public perceptions of them in society.
• Boost productivity among the nation’s men and women.
• Embed values and strengthen the positive image of work culture and its importance in life.
• Increase awareness of future skills required in the labor market and across occupations.